Fables, the Vertigo/DC comic created and written by Bill Willingham, fascinatingly tells what happens when all of the Fables, characters from fairy tales and folklore, are forced out of their homelands by a mysterious, tyrannical villain known as the Adversary. He launched the first attack on the Mundy world with his army of wooden soldiers. The Adversary's forces are under his total control as they roll across the homelands conquering everything in their path.
What is The Adversary's true identity? Those unfamiliar with Fables might be surprised to learn that he is none other than Geppetto -- yes, from the tale of Pinocchio. But he's no longer a kind old woodcarver. His mind twisted, Geppetto is now the ruthless, magic-wielding ruler of an Empire seeking complete conquest of Fablekind.
The Adversary is rarely glimpsed in the comic, but he is the driving force behind the entire narrative. By overtaking the characters' homelands, he forces them out into the "real" mundane world where they migrate to New York and go underground.