Case Studies
Read the latest Case Studies.
CTV Advertising
Energizer’s CTV Strategy Keeps Going, And Going, And Going…
Energizer used shoppable advertising to drive awareness and sales of its 10- and 24-size packs of AA batteries.
CTV Advertising
Enfamil Raises Awareness & Sparks Action with CTV
With Roundel’s shoppable creative format for CTV, Enfamil could lean into a growing consumer behavior trend: scanning QR codes while watching TV.
Advertising Measurement
Wake The Bear & Simba Sleep Maximize ROAS Using InnovidXP In-Flight Optimizations
Simba Sleep, a UK-based direct-to-consumer mattress company, partnered with Wake The Bear to enhance their TV measurement strategy for their 2023 evergreen campaign.
Explore all Case Studies
CTV Advertising
Energizer’s CTV Strategy Keeps Going, And Going, And Going…
Energizer used shoppable advertising to drive awareness and sales of its 10- and 24-size packs of AA batteries.
CTV Advertising
Enfamil Raises Awareness & Sparks Action with CTV
With Roundel’s shoppable creative format for CTV, Enfamil could lean into a growing consumer behavior trend: scanning QR codes while watching TV.
Advertising Measurement
Wake The Bear & Simba Sleep Maximize ROAS Using InnovidXP In-Flight Optimizations
Simba Sleep, a UK-based direct-to-consumer mattress company, partnered with Wake The Bear to enhance their TV measurement strategy for their 2023 evergreen campaign.
Creative Management
CVS Automates Creative Development To Drive More Relevant and Effective Shoppable Experiences
Partnering with Innovid, CVS unlocked their already existing Feedonomics product feed and integrated it directly into the Innovid platform.
Advertising Measurement
Carat Taps Into InnovidXP To Elevate United Airlines’ Conquesting Strategy
Carat, a global branding and integrated marketing agency, sought data-backed insights to help its brand, United Airlines, stand apart from the competition.
Advertising Measurement
Squadron Venture Media Taps InnovidXP To Measure & Optimize TV Investments For High-Growth Startups
Squadron Venture Media excels in offline media planning and buying, specializing in start-ups and high-growth firms.
CTV Advertising
Paramount and THQ Nordic Deliver Unparalleled Engagement With Interactive CTV
To promote its new SpongeBob video game, THQ Nordic partnered with Innovid to create CTV ads that drove 13x higher engagement than benchmarks.
Personalization
OMD and Canva enhance Video Optimization Toolkit by tapping Omni Video Content and InnovidXP
Working with Canva, OMD elected to use Innovid as the ad delivery platform and cross-platform video measurement provider to complement Omni’s Audience Explorer & Video Content tools.
Advertising Measurement
Compulse Optimizations Deliver Spike In CTV Campaign Outcomes For Financial Services Advertiser
InnovidXP informed two key in-flight optimizations, driving a significant performance improvement and ensuring the advertiser’s campaign goals were successfully met.
Advertising Measurement
Compulse Drives Reach Extension And Performance Impact For National Law Firm
InnovidXP data-driven proof of performance gave advertiser the confidence to increase campaign investment, extending their campaign flight and rolling it out across new markets.
CTV Advertising
CMI Media Group Increases Speed-to-Market With Hands-on Keyboard Control
Read how through a more hands-on-keyboard approach, CMI Media Group and their partner agency, Compas, were able to get into market quickly and confidently across advertisers.
Advertising Measurement
Davis Elen Builds On Previous CTV-Focused Strategy Success, Expanding Across Devices With InnovidXP
Davis Elen Advertising set out to expand their device-first approach to cover more devices more partners and more advertisers.
Want to Learn How We Can Make Your Advertising Easier?