Tomorrow's Masters

Launched in 2012, Tomorrow’s Masters examines prospective student demand for Masters degrees other than the MBA. Whether it’s a Masters in Management or a specialist Masters in finance, accounting, data analytics or something else, demand for these degrees has accelerated in recent years. Many students now choose a pre-experience Masters to boost their success in the graduate labour market, adding valuable qualifications to their undergraduate degree.

Tomorrow’s Masters looks at attitudes to decision-making, motivation to study, course content, fees, rankings, careers, marketing and the role of technology.

In the latest study, published in association with EFMD in June 2024, fees and cost of living remain a reason not to study with fears among prospective students about how they can afford a Master's degree.

To take part in the next round of Tomorrow’s Masters, which will go live in March 2025, and get insights specifically for your business school as well as the global report, get in touch with us at info@carringtoncrisp.com


Target Audiences: Prospective Masters students

Timeline: survey goes live in March 2025