Tencent’s New Blockbuster Game Exceeds $270 Million in 30 Days
- ‘Dungeon & Fighter Mobile’ is off to a hot start in China
- The Nexon-produced game is Tencent’s biggest release this year
Tencent hastened the release of DnF Mobile to May after positive feedback in testing.
Photographer: VCG/Getty ImagesTencent Holdings Ltd.’s Dungeon & Fighter Mobile more than doubled the sales of longstanding Chinese best-seller Honor of Kings in its first month, according to independent research, suggesting the online entertainment leader may have finally found a marquee franchise to replace aging titles.
The Nexon Co.-produced title brought in $270 million on iOS in the 30 days after its launch on May 21, taking the top spot in both downloads and revenue in the country, data released by industry tracker Sensor Tower on Monday showed. The performance, which exceeded analyst expectations, marked the biggest debut of the year for Tencent and is widely seen as the best candidate to generate recurring revenue like Honor of Kings, long China’s most lucrative title.