SEG3

𝗥𝗲𝘄𝗶𝗻𝗱 𝘁𝗼 SEG3 𝗟𝗼𝗻𝗱𝗼𝗻 ⏮️ Time for a quick look back at the incredible two days we shared last Thursday & Friday at SEG3 London Make it along? See if you can spot yourself! Couldn’t make it? See what you missed out on! A thanks to the team at 1080 Media TV for capturing the event & the classy edit! 🤝

Edition #16 of 𝗧𝗵𝗲 SEG3 𝗥𝗲𝗽𝗼𝗿𝘁 is now 𝗟𝗜𝗩𝗘! In the first release of the report since wrapping up SEG3 London last week, we see some very familiar faces from last week’s show make an appearance: ⚽ Manchester United & adidas launch kit in Roblox ⛳ The R&A and The Gang tee off with 'Just Swing' 💡 Move AI launch move live markerless motion capture Give it a read & if you like it, subscribe here for more once a week on a Tuesday 👉 https://seg3.beehiiv.com/

SEG3 London 2024… completed it mate 👋🏼 This was our third annual meet-up in London and in the words of one attendee, “many conferences promise more than they deliver. This was different”. With Sports, Entertainment & Gaming industries continuing to blur into one, and with them reaching most of the globe, our industries are going to have a pivotal say in how emerging technologies and platforms are embraced, or not. We’ve got a ways to go, but I’m proud that SEG3 is playing a small part in driving innovation & building a pretty unique community of culture & technology leaders as we go. A big thank you to those whose support made it possible: Our partners: GEEIQ, The Gang, base, The Metaverse Society, Dubit, Agora, ZKsync, Move AI, Rezzil, 1080 Media TV & Ghelamco/The Arc. Our experiential zone participants: DeuSens, POAP Studio, Airspeeder, Rezzil & Move AI. Our speakers: I can’t tag you all but you crushed it! The SEG3 team: Jay, Bennet & Laura and our volunteers! And those who joined us over the latter part of last week - we hope you left with the insights & connections you need to deliver next-gen products & experiences to your fans & consumers. We’ll be back for SEG3 London same time next year, but will be sharing news about our next stop very soon…🇺🇸👀

Anddddddd that's a wrap 👋 SEG3 London is done for another year ✅ Thank you to all our sponsors GEEIQ, Sawhorse Productions, The Gang, Agora, Dubit, Rezzil, ZKsync, The Metaverse Society, base & Move AI, as well as the hundreds who spent time joining us in Shoreditch over the past two days to help collectively shape the future of sports, entertainment & gaming. SEG3 London will be back next June, so mark your diaries and we'll see you then! 🤝 And look out for some announcements in the meantime...👀🇺🇸

SEG3 𝐋𝐨𝐧𝐝𝐨𝐧 𝐃𝐚𝐲 1 ✅ Who's ready for Day 2 today? 🤝 With Epic Games, HUGO BOSS, JLR, YouTube, King & more to take the stage from 9:30, it's going to be an action packed way to round out the week! #SEG3London

SEG3 𝗟𝗼𝗻𝗱𝗼𝗻: 𝗦𝗲𝘀𝘀𝗶𝗼𝗻 𝗦𝗽𝗼𝘁𝗹𝗶𝗴𝗵𝘁 🔍 🗓 The clock is ticking down to SEG3 London with just 48 hours to go Line up on Thursday Lunch "𝗧𝗵𝗲 𝗙𝘂𝘁𝘂𝗿𝗲 𝗼𝗳 𝗙𝗮𝗻 𝗘𝗻𝗴𝗮𝗴𝗲𝗺𝗲𝗻𝘁: 𝗜𝗺𝗺𝗲𝗿𝘀𝗶𝘃𝗲 𝟯D 𝗘𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲𝘀" as we dive into how media consumption among young audiences isn’t what it was, and the channels that sports & entertainment brands are now using to tell their stories. 📺 James Reevell, Executive Editor for Youth Audiences at BBC 👾 Max Proctor, Managing Director at The Gang 🎥 Monika Oomen, VP Brand, Communications and Digital Content Strategy at Warner Bros. Discovery ⚽ Georgi Stoimenov, Senior Manager Business Development & Games at FIFA ⛳ Gavin Forrester, Manager, Golf Education at The R&A Check out the full two-day program here 👉 https://lnkd.in/eWbM2Dnc Grab your space for Thursday & Friday here 👉 https://lnkd.in/gNaYkTAa

SEG3 𝗟𝗼𝗻𝗱𝗼𝗻 𝗦𝗽𝗲𝗮𝗸𝗲𝗿 𝗨𝗽𝗱𝗮𝘁𝗲 🇬🇧 With just under 48 hours to go, we've got some exciting news to share 👀 Welcome to our final three additions to the SEG3 London lineup 👋 📹 Monika Oomen - Warner Bros. Discovery 🎾 Machar Reid - Tennis Australia ⛹️ Simon Thompson - TRICKSHOT Join us in London this Thursday & Friday to meet over 400+ leaders from the intersection of sports, entertainment, gaming & emerging technology. ⏰ Grab your Pass now 👉 https://lnkd.in/gNaYkTAa

Edition #15 of 𝗧𝗵𝗲 SEG3 𝗥𝗲𝗽𝗼𝗿𝘁 is now 𝗟𝗜𝗩𝗘! This week's release highlights: 📽 Roblox creating summer blockbusters, kinda! ⚽ OneFootball and Animoca Brands launch loyalty program on 𝗕𝗮𝘀𝗲 🐹 Iran’s dislike of Hamster Kombat… Subscribe & read more here 👉 https://seg3.beehiiv.com/

SEG3 𝗟𝗼𝗻𝗱𝗼𝗻: 𝗦𝗲𝘀𝘀𝗶𝗼𝗻 𝗦𝗽𝗼𝘁𝗹𝗶𝗴𝗵𝘁 🔍 Coming up Thursday afternoon is our session focused on "𝗥𝗲𝘄𝗮𝗿𝗱𝗶𝗻𝗴 𝗬𝗼𝘂𝗿 𝗖𝗼𝗺𝗺𝘂𝗻𝗶𝘁𝘆: 𝗕𝘂𝗶𝗹𝗱𝗶𝗻𝗴 𝗟𝗼𝘆𝗮𝗹𝘁𝘆 𝗣𝗿𝗼𝗴𝗿𝗮𝗺𝘀 𝗳𝗼𝗿 𝗘𝗻𝘁𝗲𝗿𝗽𝗿𝗶𝘀𝗲”, diving into how you build loyalty around different communities. 🐻 Julia K, Director, Global Promotions & Partnerships - Hasbro 🎥 Gregory Reed, Head of Tech Innovation & Partnerships - Universal Pictures ⛓ Chris Price, Head of Business Development, Media & Entertainment - Aptos Labs 🎊 John Grabowski, MBA, Co-Founder - Happy Fan 🏍 Gorka Llort, Director of Digital Business - Dorna Sports Check out the full two-day program here 👉 https://lnkd.in/eWbM2Dnc Grab your space for Thursday & Friday here 👉 https://lnkd.in/gNaYkTAa

SEG3 𝗟𝗼𝗻𝗱𝗼𝗻: 𝗦𝗲𝘀𝘀𝗶𝗼𝗻 𝗦𝗽𝗼𝘁𝗹𝗶𝗴𝗵𝘁 🔍 🗓 SEG3 London is now just 72 hours away! Coming up on Friday lunch is our session focused on "𝗜𝗺𝗺𝗲𝗿𝘀𝗶𝘃𝗲 𝗜𝗻𝗴𝗲𝗻𝘂𝗶𝘁𝘆: 𝗦𝘁𝗮𝗻𝗱𝗶𝗻𝗴 𝗢𝘂𝘁 𝗳𝗿𝗼𝗺 𝘁𝗵𝗲 𝗖𝗿𝗼𝘄𝗱”, diving into how you can capture the attention of GenZ/A in an ever crowded social gaming environment. 🎵 William Breslau, Director, Strategic Partnerships & Gaming Strategy - Atlantic Records 👕 Rafael García Roldán, Senior Project Manager, Metaverse - HUGO BOSS 👾 Charles Hambro, Co-Founder & CEO - GEEIQ 🛍 Ishaan Kaul, Global Marketing & Emerging Tech Manager - Reckitt Check out the full two-day program here 👉 https://lnkd.in/eWbM2Dnc Grab your space for Thursday & Friday here 👉 https://lnkd.in/gNaYkTAa