Purchase Drivers
eCommerce thrives on the significance of various purchase drivers, such as direct delivery, convenience, lower prices, extensive product range, availability around the clock, avoiding crowds, an undisturbed shopping process, and the possibility of comparison. These drivers shape the decision-making process of online consumers, ensuring a seamless and personalized shopping experience. By understanding and leveraging these drivers, eCommerce businesses can attract and retain customers, drive sales, and gain a competitive advantage in the dynamic digital marketplace.
Latest Insights
Back to
Deep Dives
Deep Dive
Buy Now, Pay Later (BNPL) in the U.S: Top Providers, Market Analysis & Consumer Behavior
Buy Now, Pay Later (BNPL) in the U.S: Top Providers, Market Analysis & Consumer Behavior
Deep Dive
Turkish eCommerce: Top Online Stores, Market Development & Quick Commerce
Turkish eCommerce: Top Online Stores, Market Development & Quick Commerce
Deep Dive
Brazil eCommerce Market: Top Stores, Revenue & Market Trends
Brazil eCommerce Market: Top Stores, Revenue & Market Trends
Deep Dive
Shopping Behavior in eCommerce: What Do Online Shoppers Really Want?
Shopping Behavior in eCommerce: What Do Online Shoppers Really Want?
Deep Dive
Top Online Vegan Stores in Germany: Customer Base, Top Products & Consumer Insights
Top Online Vegan Stores in Germany: Customer Base, Top Products & Consumer Insights
Deep Dive
eCommerce Email Marketing: Definition, Types & Strategies
eCommerce Email Marketing: Definition, Types & Strategies
Deep Dive
Cart Abandonment Rate in Europe: Country Statistics, Consumer Behavior & Shipping
Cart Abandonment Rate in Europe: Country Statistics, Consumer Behavior & Shipping
Deep Dive
eCommerce in Indonesia: Market to Reach US$100 Billion Soon
eCommerce in Indonesia: Market to Reach US$100 Billion Soon
Deep Dive
U.S. Consumer Shopping Attitudes 2023: Drivers of Online Spendings
U.S. Consumer Shopping Attitudes 2023: Drivers of Online Spendings