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“We L-O-V-E working with Wyzowl”

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Recruitment Video Production

We make recruitment videos that highlight your company culture, values, and opportunities, attracting top talent to join your team. 💼🌟

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Loved by over 2,000 customers ❤️

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Recruitment is important – and it’s HARD 😫

Recruiters face a constant challenge, trying to attract top talent, match candidates with suitable roles, and build strong employer brands.

Without compelling content, it can be a real struggle to connect with candidates and clients, leading to unfilled positions and low client satisfaction.

😴 Limited candidate engagement

🤬 Difficulty in showcasing company culture

😕 Ineffective talent acquisition strategies

🫠 Frustration from unfilled roles

The solution: Attract top talent with compelling videos! 💼

Our HR video service spotlights your culture and employee stories to help you reach and attract the best possible people.

We help you tell your story and pick out what’s TRULY special about your business and your vacancies.

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How can video help in recruitment?

Explainer Videos

To explain the company culture and job opportunities.

Training Videos

To train new recruits so you can successfully onboard them and give them the best start at your business.

Demo Videos

To demonstrate the application process or job tasks.

Corporate Videos

To showcase the company’s values and workplace environment.

With a recruitment video, at last you can…

💼 Showcase your company culture to attract talent.

🎓 Share information about your hiring process at scale.

🤝 Connect with more potential candidates in the places they hang out online.

📈 Increase applicant quality with unique selling points.

But, why Wyzowl?

Here at Wyzowl we’re explainer video pioneers. We were one of the first companies ever to do them
(and we’re still one of the best! 😉)

Simple, fixed costs

We don’t believe in hidden costs and nasty surprises, which is why we charge a simple, fixed price.

A wealth of experience

We’ve been helping audiences ‘get it’ since 2011, creating 4,000 videos for clients all around the world.

Unlimited revisions

We want you to LOVE 💛 your video, which is why we make unlimited revisions at each step of the process.

Your perfect video 😍

From: £2,250

We include everything you need for the perfect video for one simple fixed price. Hand-crafted by our expert team ⚡️

Script writing
Custom illustration
Storyboarding
Animation
Fixed turnaround times

Professional voiceover
Royalty free music
Sound effects
Unlimited revisions
12+ years’ experience

We also have a subscription service if you need us to create videos on an ongoing basis. Find out more here

Get more info & pricing

Fill out the form below and we’ll send a FREE info pack with everything you need to know about our service. Then we’ll be in touch to discuss how we can help you with your next video 🚀

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Recruitment video FAQ

Who are Wyzowl anyway?

Fair question… we’re only a little hurt that you haven’t heard about us 😂

We’re one of the world’s leading explainer video agencies 🏅

Since 2011 we’ve created over 4,000 videos for 2,000 companies in 40 different countries worldwide 🌎

Some of our well known clients include:

Client Logos

…but we work with a wide range of businesses from small to large, in many different industries.

We’re a passionate team of copywriters, illustrators & animators and we love telling great stories with beautiful visuals 😍

How is recruitment video marketing success measured?

Success can be measured in various ways. Firstly, the number of views and engagement metrics like likes, shares, and comments reflect initial interest. The click-through rate to job listings from the video provides a direct measure of conversion. Tracking the application rate and the quality of applicants helps gauge the video’s impact on recruitment. Additionally, monitoring HR department metrics – such as the retention rate of new hires who were exposed to the video – can indicate its effectiveness in retaining talent. Ultimately, success is measured by how well the video attracts and converts suitable candidates while positively impacting the company’s hiring and retention goals.

What are the common mistakes to avoid when creating a recruitment video?

Avoid making the video too long or overly detailed, as viewers may lose interest. A short video is almost always better when it comes to engaging – and holding the attention – of a wider audience. Overly scripted or rehearsed content can come across as insincere, so aim for authenticity. And stay away from generic content – make sure your video highlights what’s unique about YOUR company. Finally, ensure clear and simple messaging, avoiding jargon or complex language that might confuse potential candidates. By sidestepping these errors, you can create a more effective and engaging recruitment video.

How do I isolate – and communicate – what’s special about a company?

There are a few ways to pinpoint and effectively communicate what makes your company stand out. As a starting point, consider conducting a brainstorming session or anonymous survey among your current employees. Ask them about the aspects of the company that they find most compelling and appealing. This could include questions about culture, opportunities for growth, work-life balance, or any unique benefits. Once you gather their feedback, use it to inform the content of your videos. Showcase these compelling elements through testimonials, day-in-the-life videos, or culture-focused segments. By aligning your messaging with what your employees value most, you’ll create more persuasive and authentic recruitment content that has the best chance of resonating with prospective employees and new talent. Of course, we can help you with this exercise throughout the process.

What are some examples of animated recruitment videos?

Animated recruitment videos offer a number of creative ways to engage candidates. You can use explainer videos to simplify complex roles and company values, making them easier to understand. Another option is to create animated characters and scenarios that share employee experiences, adding a personal touch. You might also use animation to visualise the application and onboarding process, making it more accessible. For a more interactive approach, consider using animated scenarios to test candidates’ skills or cultural fit. These examples showcase the versatility of animated recruitment videos in attracting and informing potential hires.

And what about live action?

Live-action videos provide an authentic window into your company. They typically feature real employees and workplaces, allowing potential candidates to see the actual environment they’ll be part of. These videos can showcase employee testimonials, a typical workday, or interviews with team members and leadership. Live-action videos are especially effective for highlighting your company’s culture, work atmosphere, and values. They offer a personal and relatable connection with viewers, helping them envision themselves as part of your team, making them a valuable tool for attracting top talent.

Why choose Wyzowl as your recruitment video production partner?

We’ve been creating recruitment videos – and every other type of video you can think of! – for over 10 years now and have built a huge amount of experience and expertise along the way. We create content designed to help companies get results. We’ve also developed a simple, powerful process with fixed pricing and unlimited revisions, all designed to keep things easy, clear and predictable for our clients. All these factors make us a great choice to create your recruiting video!

How do I get started?

Click here and fill out a short form – a member of our team of video production experts will be in touch with some more info about animated explainer videos, the process, pricing, turnarounds and instructions on how to get your video project underway!