Countries with the most Instagram users 2024

Leading countries based on Instagram audience size as of January 2024

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Release date

January 2024

Region

Worldwide

Survey time period

January 2024

Age group

13 years and older

Special properties

based on addressable ad audience

Citation formats
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Statistics on " Instagram "

Other statistics that may interest you Instagram

Overview

4

Benchmark

5

Users

8

Content reach

8

Influencers

5

Advertising & marketing

6

Further related statistics

16
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
  • Free Statistics
  • Premium Statistics

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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