As of 2023, the penetration rate of pay TV worldwide peaked at around 60 subscriptions per 100 households. However, the number of pay TV customers is forecast to decline in the coming years as consumers increasingly opt for video streaming options.
Pay TV penetration rate worldwide from 2022 to 2028
Characteristic
Subscriptions per 100 households
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Ampere Analysis. (November 21, 2023). Pay TV penetration rate worldwide from 2022 to 2028 [Graph]. In Statista. Retrieved July 13, 2024, from https://www.statista.com/statistics/484272/pay-tv-penetration/
Ampere Analysis. "Pay TV penetration rate worldwide from 2022 to 2028." Chart. November 21, 2023. Statista. Accessed July 13, 2024. https://www.statista.com/statistics/484272/pay-tv-penetration/
Ampere Analysis. (2023). Pay TV penetration rate worldwide from 2022 to 2028. Statista. Statista Inc.. Accessed: July 13, 2024. https://www.statista.com/statistics/484272/pay-tv-penetration/
Ampere Analysis. "Pay Tv Penetration Rate Worldwide from 2022 to 2028." Statista, Statista Inc., 21 Nov 2023, https://www.statista.com/statistics/484272/pay-tv-penetration/
Ampere Analysis, Pay TV penetration rate worldwide from 2022 to 2028 Statista, https://www.statista.com/statistics/484272/pay-tv-penetration/ (last visited July 13, 2024)
Pay TV penetration rate worldwide from 2022 to 2028 [Graph], Ampere Analysis, November 21, 2023. [Online]. Available: https://www.statista.com/statistics/484272/pay-tv-penetration/