Most effective marketing channels according to SMBs 2014

Marketing channels most effective for customer acquisition according to small-to-medium businesses in 2014

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Source

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Release date

January 2015

Region

Worldwide, North America, Europe

Survey time period

October to November 2014

Number of respondents

736 respondents

Age group

18 years and older

Special properties

95% of respondents from North America, 4% from Europe, 1% from the rest of the World

Supplementary notes

The source does not provide information on the type of the survey.
For the purpose of this survey word of mouth was considered as an offline marketing channel.

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Overview

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Doing business

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Social media

5

Content & data

7

Spotlight: artificial intelligence (AI) in global marketing

4

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4
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

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For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
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Starter Account

For single users
$199 USD
per month, billed annually 1
  • Free Statistics
  • Premium Statistics
  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
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  • Reports
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1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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