During a survey carried out in North America in late 2023, 44 percent of responding mobile gamers stated that they would continue their gameplay if they encountered ads. Roughly 16 percent would consider ceasing the play.
Attitudes towards ads with in free-to-play (F2P) mobile games among mobile gamers in North America as of October 2023
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Share of respondents who...
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Mobile Marketing. (October 13, 2023). Attitudes towards ads with in free-to-play (F2P) mobile games among mobile gamers in North America as of October 2023 [Graph]. In Statista. Retrieved July 07, 2024, from https://www.statista.com/statistics/1445263/attitudes-ads-f2p-games-north-america/
Mobile Marketing. "Attitudes towards ads with in free-to-play (F2P) mobile games among mobile gamers in North America as of October 2023." Chart. October 13, 2023. Statista. Accessed July 07, 2024. https://www.statista.com/statistics/1445263/attitudes-ads-f2p-games-north-america/
Mobile Marketing. (2023). Attitudes towards ads with in free-to-play (F2P) mobile games among mobile gamers in North America as of October 2023. Statista. Statista Inc.. Accessed: July 07, 2024. https://www.statista.com/statistics/1445263/attitudes-ads-f2p-games-north-america/
Mobile Marketing. "Attitudes towards Ads with in Free-to-play (F2p) Mobile Games among Mobile Gamers in North America as of October 2023." Statista, Statista Inc., 13 Oct 2023, https://www.statista.com/statistics/1445263/attitudes-ads-f2p-games-north-america/
Mobile Marketing, Attitudes towards ads with in free-to-play (F2P) mobile games among mobile gamers in North America as of October 2023 Statista, https://www.statista.com/statistics/1445263/attitudes-ads-f2p-games-north-america/ (last visited July 07, 2024)
Attitudes towards ads with in free-to-play (F2P) mobile games among mobile gamers in North America as of October 2023 [Graph], Mobile Marketing, October 13, 2023. [Online]. Available: https://www.statista.com/statistics/1445263/attitudes-ads-f2p-games-north-america/