According to a survey conducted among adult consumers in the United States in March 2024, 60 percent of respondents said they supported brands using artificial intelligence (AI) to create ads or content. The same share of respondents supported AI-powered product and service design.
Consumer support to brands using artificial intelligence (AI) for selected activities in the United States as of March 2024
Characteristic
Support
Neutral
Oppose
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Dentsu. (March 26, 2024). Consumer support to brands using artificial intelligence (AI) for selected activities in the United States as of March 2024 [Graph]. In Statista. Retrieved July 13, 2024, from https://www.statista.com/statistics/1387440/attitudes-brand-usage-generative-ai-us/
Dentsu. "Consumer support to brands using artificial intelligence (AI) for selected activities in the United States as of March 2024." Chart. March 26, 2024. Statista. Accessed July 13, 2024. https://www.statista.com/statistics/1387440/attitudes-brand-usage-generative-ai-us/
Dentsu. (2024). Consumer support to brands using artificial intelligence (AI) for selected activities in the United States as of March 2024. Statista. Statista Inc.. Accessed: July 13, 2024. https://www.statista.com/statistics/1387440/attitudes-brand-usage-generative-ai-us/
Dentsu. "Consumer Support to Brands Using Artificial Intelligence (Ai) for Selected Activities in The United States as of March 2024." Statista, Statista Inc., 26 Mar 2024, https://www.statista.com/statistics/1387440/attitudes-brand-usage-generative-ai-us/
Dentsu, Consumer support to brands using artificial intelligence (AI) for selected activities in the United States as of March 2024 Statista, https://www.statista.com/statistics/1387440/attitudes-brand-usage-generative-ai-us/ (last visited July 13, 2024)
Consumer support to brands using artificial intelligence (AI) for selected activities in the United States as of March 2024 [Graph], Dentsu, March 26, 2024. [Online]. Available: https://www.statista.com/statistics/1387440/attitudes-brand-usage-generative-ai-us/