Awareness and download intent for selected social apps among U.S. consumers 2023

Share of mobile consumers in the United States who are aware of selected social networks and would download their mobile app in January 2023

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Sources

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Release date

February 2023

Region

United States

Survey time period

January 2023

Number of respondents

1,000 respondents

Supplementary notes

The source defines "brand power" as the share of consumers "interested in the category that are aware of the app and also expressed an interest in installing the app over the next 90 days."

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Statistics on " Mobile social media usage in the United States "

Other statistics that may interest you Mobile social media usage in the United States

Overview

4

Benchmark

6

Usage

8

Mobile messaging

6

Instagram

7

Snapchat

6

TikTok

8

Further related statistics

8
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
  • Free Statistics
  • Premium Statistics
  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
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1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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