In the last quarter of 2023, nine percent of visits to e-commerce websites in Italy came from social media referrals. Tablets contributed the most, as 17 percent of their traffic to e-commerce sites came from social media links. Meanwhile, of all visits made via desktop computers, only one percent had social networks as a source.
Share of visits to e-commerce websites from social media referrals in Italy in the 4th quarter 2023, by device
Characteristic
Tablet
Smartphone
Desktop
Total
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-
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Salesforce Research. (January 24, 2024). Share of visits to e-commerce websites from social media referrals in Italy in the 4th quarter 2023, by device [Graph]. In Statista. Retrieved July 16, 2024, from https://www.statista.com/statistics/1281433/leading-e-commerce-referrers-italy-by-device/
Salesforce Research. "Share of visits to e-commerce websites from social media referrals in Italy in the 4th quarter 2023, by device." Chart. January 24, 2024. Statista. Accessed July 16, 2024. https://www.statista.com/statistics/1281433/leading-e-commerce-referrers-italy-by-device/
Salesforce Research. (2024). Share of visits to e-commerce websites from social media referrals in Italy in the 4th quarter 2023, by device. Statista. Statista Inc.. Accessed: July 16, 2024. https://www.statista.com/statistics/1281433/leading-e-commerce-referrers-italy-by-device/
Salesforce Research. "Share of Visits to E-commerce Websites from Social Media Referrals in Italy in The 4th Quarter 2023, by Device." Statista, Statista Inc., 24 Jan 2024, https://www.statista.com/statistics/1281433/leading-e-commerce-referrers-italy-by-device/
Salesforce Research, Share of visits to e-commerce websites from social media referrals in Italy in the 4th quarter 2023, by device Statista, https://www.statista.com/statistics/1281433/leading-e-commerce-referrers-italy-by-device/ (last visited July 16, 2024)
Share of visits to e-commerce websites from social media referrals in Italy in the 4th quarter 2023, by device [Graph], Salesforce Research, January 24, 2024. [Online]. Available: https://www.statista.com/statistics/1281433/leading-e-commerce-referrers-italy-by-device/