Chatting or sending messages and e-mailing are two of the most common things among U.S. consumers at the age of 18 to 64 do while using a smartphone as of 2022. Next up is listening to music with a respondents share of over 60 %.
E-mail marketing
United States is a lucrative market for e-mail marketing. As of 2017, almost 10% of the e-mail users in the world are in the U.S. and this number is expected to grow further in the years to come. Most of the American respondents check their e-mails one to three times per day on average, as of 2016.
In terms of promotional e-mails, most U.S consumers prefer to receive them monthly, no matter the category and as of the preferred medium to open mails, the majority of U.S. respondents stated mobile devices.
Which of these things have you used a smartphone for in the past 4 weeks?
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Statista. (April 21, 2023). Which of these things have you used a smartphone for in the past 4 weeks? [Graph]. In Statista. Retrieved July 13, 2024, from https://www.statista.com/forecasts/805889/mobile-activities-via-smartphone-in-the-us
Statista. "Which of these things have you used a smartphone for in the past 4 weeks?." Chart. April 21, 2023. Statista. Accessed July 13, 2024. https://www.statista.com/forecasts/805889/mobile-activities-via-smartphone-in-the-us
Statista. (2023). Which of these things have you used a smartphone for in the past 4 weeks?. Statista. Statista Inc.. Accessed: July 13, 2024. https://www.statista.com/forecasts/805889/mobile-activities-via-smartphone-in-the-us
Statista. "Which of These Things Have You Used a Smartphone for in The past 4 Weeks?." Statista, Statista Inc., 21 Apr 2023, https://www.statista.com/forecasts/805889/mobile-activities-via-smartphone-in-the-us
Statista, Which of these things have you used a smartphone for in the past 4 weeks? Statista, https://www.statista.com/forecasts/805889/mobile-activities-via-smartphone-in-the-us (last visited July 13, 2024)
Which of these things have you used a smartphone for in the past 4 weeks? [Graph], Statista, April 21, 2023. [Online]. Available: https://www.statista.com/forecasts/805889/mobile-activities-via-smartphone-in-the-us