![Young woman uses her digital tablet at night.](https://cdn.statically.io/img/www.microsoft.com/en-us/industry/blog/wp-content/uploads/2024/04/MSC24-China-mobile-Getty-1395171743-rgb-300x200.jpg)
Silvia Candiani articles
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Silvia Candiani
Vice President WW Telecommunications & Media
Silvia Candiani leads Microsoft’s Worldwide Telecommunications and Media Industry, overseeing industry strategy, go-to-market plan, ecosystem growth, and solution development. Silvia was formerly CEO of Microsoft Italy, focused on accelerating digital transformation. Prior to Microsoft, Silvia led Consumer Marketing for Vodafone in Italy and was previously a consultant at McKinsey in the Media and Telecommunication industries. She has a BA from Bocconi University and an MBA from INSEAD. Silvia is also a member of the Bocconi University Alumni Advisory Board and Lavazza Group.
![Young woman uses her digital tablet at night.](https://cdn.statically.io/img/www.microsoft.com/en-us/industry/blog/wp-content/uploads/2024/04/MSC24-China-mobile-Getty-1395171743-rgb-300x200.jpg)
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MWC Barcelona 2024: Accelerating telco transformation in the era of AI
Microsoft is excited to return to MWC Barcelona on February 26, 2024 to February 29, 2024. With an approach rooted in partnership, we look to inspire and enable telco transformation at the world’s largest and most influential connectivity event.![A person using their mobile phone in a crowd of people that are blurred.](https://cdn.statically.io/img/www.microsoft.com/en-us/industry/blog/wp-content/uploads/2024/01/mobile-crowd-featured-300x200.jpg)