SEO is for Good to Great. It is not for Grave to Great. Use PPC if your business is in a Grave state. That is because PPC can move SUPER fast. And SEO can't move SUPER fast. For instance... I can set up a new PPC campaign... Or optimize an existing campaign... And have it producing leads... In 1-2 weeks flat. That is an example of how... PPC can move your business from Grave to Good. And then... SEO can move you from Good to Great.
A very nice explanation of SEO and PPC - it makes sense.
SEO lays the foundation for long-term success, but PPC can swiftly rescue a struggling business, moving it from grave to good in record time.
PPC is good for survival but seo is great for growth 📈
SEO & Blogger | WordPress Optimization
2moAgree. I believe it's important to combine both PPC for faster results and SEO for long term organic growth especially for ecommerce sites.