I get paid $3,000 per hour to consult entrepreneurs on how to reach 7-8 figures.
Here's the most non-obvious advice I give, yet it seems to come up every time.
🚀 SEO is like roulette with a 66% win rate.
The best way to make the most money in a game like this is to play as many high bet games as possible. Don’t make one project in a semi-lucrative industry. Make 10 and shoot for the stars.
🚀 If you’re running an agency, your #1 KPI is customer lifetime / churn. Your #2 KPI is your reputation of Integrity. Always doing what you say, when you say you’ll do it.
Your customers need to know your word is gold. Your internal culture needs to center around integrity and employees that can’t keep their word, need to leave.
🚀 If you don’t know your Effective Hourly Rate (EHR), you’ll take 3-5x as long to hit your financial goals.
Knowing your $Value per hour, lets you see:
1) Which tasks to outsource
2) Which cash flows to double down on
3) The “price” of wasting time
4) What to charge for consulting
5) … so many more
🚀 Audit your time - The only resource you can’t ever get back.
Your finite time is split up between work, family, and pleasure.
Make sure you’re working efficiently by tracking your work tasks, 2x per year. This will get you exactly clear on your EHR.
🚀 At the highest level, 99% of the time you’ll be A) Hiring & Managing or B) Innovating and Steering the ship.
The better you are at doing A, the more time you have for B (which is what actually makes you money).
You already know what tasks to outsource: everything that you can hire for less than your Effective Hourly Rate.
If your value EHR is $500/hour, then you’re insane if you’re writing content, building backlinks, building web pages.
Unless you love doing it, which I guarantee you won’t anymore after 6 more months of it.
🚀 Everything you do, there’s going to be someone who you can hire who can do it better.
Imagine if someone’s only job were to do that one thing? Don’t you think that eventually they’ll be better than you at it? Especially if they had you to teach them to avoid your learning curve?
🚀 You’re either an Visionary or Integrator. Find out who you are ASAP, and partner with the other half.
Visionaries: Steve Jobs had a lot of great ideas. A master of marketing and product-market fit.
Integrators: But Steve Wozniak and many others carried out that dream. They’re the operators. They make the idea into reality.
Not so known fact: Visionaries are a dime a dozen. It’s a sexy role and everyone’s got ideas. But Integrators are the golden geese. In any random room of entrepreneurs, 9 will be visionaries, 2 will be integrators.
If you’re a Visionary, your success relies upon identifying and working well with A-player Integrators. Get out of operations. You suck at it.
If you’re an Integrator, your job is to market yourself and showcase your skills in front of the best Visionaries with a track record of wins.
SEO, Founder, Angel | Looking for angel investment for your digital startup? partner@diggitymarketing.com
1wWant to 3x your revenue? Start here: https://diggitymarketing.com/user-experience-seo-case-study/