Extend’s Post

aaa/unbranded® invites consumers to embark on a personal journey towards self-discovery, urging them to embrace and celebrate the uniqueness of their bodies.   This concept resonates with individuals who seek skincare products that not only nourish and care for their skin but also reflect their values of inclusivity and empowerment. The potential consumers for aaa/unbranded® include individuals of all genders, ages, and backgrounds who are drawn to products that prioritize self-care, holistic wellness, and sustainability. Whether they are skincare enthusiasts looking for innovative formulations or individuals navigating their own personal wellness journey, aaa/unbranded® offers a range of products designed to cater to diverse needs and preferences. By embracing the aaa/unbranded® ethos, consumers can embark on a journey of self-discovery, rediscovering their individuality and celebrating the beauty of their bodies.   So, there's a distinct rationale behind why an independent brand like aaa/unbranded® chose to initially focus on marketing perfumes and skincare, with plans for further beauty product development. It stems from the brand's name, which encapsulates the concept of 'Assemble Around Aesthetics.' 'Assemble' embodies the creative aspect and brand image, while 'Around' signifies being influenced by and presenting one's creations to the world. 'Aesthetics' encompasses everything related to the senses, particularly smell, touch, and sight. Therefore, the essence of aaa/unbranded®'s proposition revolves around outer beauty. https://aaaunbranded.com/ #aaaaunbranded #community #beauty #independentbrand

Did you know that the Australian beauty industry is expected to continue growing, with a projected growth rate of 3.10% from 2022 to 2026?! Shocking right?!🤔 The country is normally known for its golden beaches, Aboriginal culture and Married At First Sight (it’s one of our guilty pleasures)…. And now it’s beauty and wellness sector is booming rapidly. Read our latest blog to find out more on the growing region! 👇 #beauty #skincare #international #australia #cosmetics #business #newmarket

Exciting Insights Alert! 💄✨The #UKbeautymarket is experiencing a dynamic shift, and we've got the scoop for you! 🎉 🌿 Growing Demand for Organic Beauty 📱 Surge in Home Beauty Devices 🧘♀️ Post-COVID Wellness Focus Dive into our article for all the juicy details and stay ahead with insights from BeautySourcing! 💡 #UKBeauty #BeautyTrends #ProfessionalBeauty2024 #BeautyInsights

aaa/unbranded® invites consumers to embark on a personal journey towards self-discovery, urging them to embrace and celebrate the uniqueness of their bodies.   This concept resonates with individuals who seek skincare products that not only nourish and care for their skin but also reflect their values of inclusivity and empowerment. The potential consumers for aaa/unbranded® include individuals of all genders, ages, and backgrounds who are drawn to products that prioritize self-care, holistic wellness, and sustainability. Whether they are skincare enthusiasts looking for innovative formulations or individuals navigating their own personal wellness journey, aaa/unbranded® offers a range of products designed to cater to diverse needs and preferences. By embracing the aaa/unbranded® ethos, consumers can embark on a journey of self-discovery, rediscovering their individuality and celebrating the beauty of their bodies.   So, there's a distinct rationale behind why an independent brand like aaa/unbranded® chose to initially focus on marketing perfumes and skincare, with plans for further beauty product development. It stems from the brand's name, which encapsulates the concept of 'Assemble Around Aesthetics.' 'Assemble' embodies the creative aspect and brand image, while 'Around' signifies being influenced by and presenting one's creations to the world. 'Aesthetics' encompasses everything related to the senses, particularly smell, touch, and sight. Therefore, the essence of aaa/unbranded®'s proposition revolves around outer beauty. https://aaaunbranded.us/ #aaaunbranded #beautybrand #usamarket #independentbrand

Navigating the Future of Skincare: Sophisticated Simplicity, Quiet and Calm Beauty and Personalisation The Beauty Innovation Days in Barcelona highlighted for me a subtle yet significant transformation in the industry. A shift towards sophisticated simplicity reflects an evolving consumer mindset where innovation continues to drive consumer interest with growing demand for transparency, efficacy and holistic approach to skincare. The pursuit of "Quiet Beauty" is marked by a refined, minimalist ethos, where premium ingredients and scientific validation take precedence. The primary focus is on skin health and radiance, and aspiration for timeless beauty. Consumers value authenticity, wellness, and purpose-driven products that genuinely address market gaps. Being more discerning, they opt for fewer products, prioritise quality over quantity and are driven by assurances regarding ingredient safety and necessity. The industry is shifting towards inclusivity and diversity, celebrating a spectrum of skin tones, gender identities, ages, and ethnicities - a more representative portrayal of beauty and interconnected beauty experiences. Wellness, Longevity & Mind - Body Beauty Wellness and holistic well-being remain a key theme. Beauty routines are increasingly aligned with wellness and mental health trends, addressing issues such as sleep problems, stress, menopausal wellness and the connection between gut health and skin. Inspiration drawn from professional treatments is driving innovation, leading to the development of DIY alternatives and ingredients catering to sensitive and compromised skin. The convergence of mind-body beauty is gaining traction, emphasising the link between mental well-being and physical appearance. Rising popularity of self-care rituals, neurocosmetics and EEG claim substantiation paves a way for credible claim substantiation. As we navigate towards a future characterized by at-home self-care and streamlined beauty routines, the beauty industry is poised to embrace sophistication, simplicity, and redefining beauty standards in a more inclusive, conscientious and evidence-based manner. #Skincare #Wellness #BeautyRoutines #SelfCare #Neurocosmetics

The NielsenIQ Global Beauty Market Watch report is out, and the key trends driving growth in the beauty sector are: -Celebrity Beauty -Male Beauty -Sustainability -Diverse Beauty -Health & Wellness -Social Commerce -Beauty Dupes -Gen Z/Alpha These trends are driving growth in the beauty industry, highlighting a shift towards inclusivity, environmental consciousness, and digital engagement. As these trends continue to develop, they promise to reshape the future of beauty, setting new standards and opportunities for innovation. 🌐💡 #GlobalBeauty #InclusiveSkincare #Skincare #Sustainability

Rare Beauty: Transforming. Beauty Norms and Empowering Communities  Rare Beauty is an American makeup and cosmetic company founded and owned by Selena Gomez in 2020. Rare Beauty's mission is twofold: to challenge beauty norms and to support mental health. In a world where beauty standards can often feel unattainable, Rare Beauty promotes the message that being rare is about being comfortable with oneself.  Since its launch Rare Beauty has experienced exponential growth and quickly become a beloved brand among consumers of all ages. With its product line that emphasizes quality and inclusivity, Rare Beauty has expanded its reach globally, catering to an ever-growing audience seeking authenticity and purpose in their beauty products. Rare Beauty's product line reflects its commitment to inclusivity, offering a wide range of shades and innovative products designed for all skin tones and type. Rare Beauty has made a significant mark in the beauty industry, not just as a brand but as a movement that celebrates individuality, inclusivity, and mental health advocacy. Through innovative marketing strategies and a steadfast commitment to its core value, Rare Beauty has achieved remarkable growth and has positively shifted the industry perceptions. By prioritizing mental health and self-acceptance, the brand has encouraged a shift towards more holistic beauty standards, where beauty is a conduit for well-being and self-expression rather than conformity. The introduction of the Rare Impact Fund and initiatives like Mental Health 101 have not only underscored the brand’s commitment to social responsibility but have also inspired other companies to consider how they can contribute positively to societal issues. Rare Beauty leverages its platform to do more than sell beauty products. It builds a community where stories of struggles and triumphs are shared, creating a space where everyone belongs. These efforts have not only enhanced the brand's reputation but also established a loyal following that resonates with its core values. To Conclude, Rare Beauty’s marketing strategies have not only propelled the brand to remarkable success but have also sparked important conversations around beauty, inclusivity, and mental health. The brand's ability to resonate deeply with its audience, drive community engagement, and effect change within the industry sets a new benchmark for what it means to be a beauty brand in the modern world. The brand's success has shown that there is a significant demand for products that embody values of inclusivity and well-being. As a result, we're witnessing a shift towards more brands adopting similar values, signaling a potential transformation in how beauty is perceived and promoted.       

The beauty industry is undergoing a transformation, with self-care and wellness becoming integral aspects of consumers' lives. People are investing in skincare and makeup not only for appearance but also for a sense of well-being. Sustainable and well-researched brands are gaining popularity, and consumers are willing to spend more on high-quality products. The industry is witnessing steady growth, with mass market and prestige beauty sales on the rise. Even in the face of inflation, beauty remains resilient, as seen in the "lipstick index" concept, which suggests that beauty products are viewed as affordable indulgences during economic downturns. The pandemic accelerated the industry's rebound, particularly in categories like, skincare, haircare, and makeup. Consumers now see beauty and skincare products as investments in their health and well-being, leading to continued growth in the sector. Brands are catering to diverse values and interests. In this evolving landscape, DMark Beauty plays a vital role in distributing innovative products, connecting consumers with brands that align with their values and wellness goals. As the beauty industry continues to thrive, DMark Beauty remains at the forefront, facilitating access to transformative skincare and makeup solutions. For more information about the state of beauty and skincare amidst rising inflation, read through this article from the Washington Post: https://lnkd.in/gfkx38Cf #DMarkBeauty #DMarkBeautyPH #DMarkBeautyForAll #Skincare #Beauty

🌍 88% of #Thai consumers are eager to lead a #sustainable lifestyle, but barriers remain. Discover how brands can break through these challenges by providing credible information and creating products with a ‘feel good’ factor. Explore 2024 #Thailand #Beauty Outlook for strategies to build trust and drive sustainable beauty choices. https://lnkd.in/dDr_FWbS