Content Creator Specialist

Crystal Springs Resort is seeking a Content Creator Specialist, a full-time position responsible for generating and posting organic social media content on a resort-wide basis. Some of this content will be utilized as the foundation of content published by the marketing team members on other platforms. The role’s expectation is to work simultaneously with the marketing team to maintain consistency between marketing campaigns and content published. This is an exciting opportunity to grow and evolve your skill set. The position will report to Director of Marketing. This position will support various hospitality business groups including hotel, spa, dining, golf, corporate, weddings, social gatherings and a sports club. 

Responsibilities:

• Work with the marketing department to have an understanding of short term and long term marketing goals, and then develop content strategies accordingly
• Create content which will achieve maximum target interest
• Manage, attend and help develop shot lists for photoshoots
• Create content primarily for social media pages but that can also be used for website, blog and press release communications
• Measure and evaluate organic social media engagement stats
• Monitor traffic increase due to new content and take action to improve these metrics
• Brainstorm/recommend ways to improve traffic by tapping into new platforms & channels
• Maintain content consistency and ensure alignment with the brand’s history and plans

 Requirements:

• Two years minimum prior work experience in social media / content creation field
• Ability to work proficiently with new and upcoming editing software
• Enthusiasm for the process with a mindset for storytelling
• Strong work ethic and fast learner with a desire to expand content creation and social media capabilities
• Attention to detail to ensure that all deliverables are met per provided spec
• Temperament to have submissions reviewed multiple times with feedback from various parties
• Strong organizational skills to keep up with various projects
• Flexibility to pivot amongst projects quickly and accept new direction if warranted 
• Time management skills and the ability to work on multiple projects at once with responsiveness to deadlines
• Flexible hours with weekend and evening hours required at times

Enjoy Crystal Springs Employee Perks!

• Discounted Minerals Sports Club Membership
• 30% Dining/Retail Discount
• 30% Spa Discount
• Discounted Stays at the Hotels
• Discounted admission to Events & Festivals
• Complimentary Golf