About
Articles by Brad
Activity
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UEFA EURO 2024 Future Host Country Program Last week was a good one. We had the opportunity to see behind the scenes of our Coca-Cola activations…
UEFA EURO 2024 Future Host Country Program Last week was a good one. We had the opportunity to see behind the scenes of our Coca-Cola activations…
Liked by Brad Ross
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As we enter the countdown to Paris Olympics 2024, our latest campaign, ‘It’s Magic When the World Comes Together,’ highlights the power of unity and…
As we enter the countdown to Paris Olympics 2024, our latest campaign, ‘It’s Magic When the World Comes Together,’ highlights the power of unity and…
Liked by Brad Ross
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Making new connections ….well new friends new family!!! Love how Coca-Cola bring us together all over the world! #addadrink…
Making new connections ….well new friends new family!!! Love how Coca-Cola bring us together all over the world! #addadrink…
Liked by Brad Ross
Experience & Education
Volunteer Experience
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Advisory board member and panelist for the Sports business analytics conference and guest lecturer
Emory University - Goizueta Business School
- 1 year 4 months
Education
Advisory board member and panelist for the Sports business analytics conference at Emory University, “The Science and Art of Sports Business”. Panel topics include: Role of sponsorships, sponsorship analytics, fan engagement strategies, and eSports.
Guest lecturer at the Emory Goizueta Business School MBA program -
Swimming Coach
Stingray Swimming Club
- 7 years
Children
Stingray Swimming club is based on the East Rand of Gauteng, in South Africa. While I was studying at University I was one of the coaches at Stingray Swimming Club. I coached kids, teens and young adults from 'LTS' (Learn to swim) level through to senior age group and provincial level.
Honors & Awards
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AdAge 40 under 40
AdAge
AdAge 40 under 40 honoree
https://adage.com/article/special-report-40-under-40/ad-ages-list-40-people-under-age-40-shaping-marketing-media-and-agency-industries/2193906?utm_medium=social&utm_source=linkedin&utm_term=advertising%20age&utm_content=200d320b-3081-48fd-83ea-f710bf1d497a -
Gold Clio Sport Awards - Branded Entertainment & Content
Clio Awards
Gold Clio awarded for the work we did in gaming as part of the 2018 FWC campaign.
https://clios.com/sports/winner/branded-entertainment-content/coca-cola/uplifted-alex-57179
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Welch Scholar Award
Jack Welch Management Institute - Strayer University
Awarded to the top 10% of the graduating class based on the cumulative GPA
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Cristal Awards
Cristal Festival Europe
Best use of an experiential event :FIFA World Cup Trophy Tour by Coca-Cola - GOLD
Best use of a promo and activation : FIFA World Cup Trophy Tour by Coca-Cola - GOLD
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Field Marketing and Brand Experience Awards
FM&BE
Field Marketing and Brand Experience Awards
Special X Award - best ever use of a brand asset
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Annual Clio Sports Awards
Clio Awards
Clio Sport Awards:
In the Engagement category: FIFA World Cup Trophy Tour by Coca-Cola - GOLD
In the Partnerships & Sponsorships Category: FIFA World Cup Trophy Tour by Coca-Cola - BRONZE
In the Public Relations category: FIFA World Cup Trophy Tour by Coca-Cola - SILVER
In the Integrated category: FIFA World Cup Trophy Tour by Coca-Cola - SILVER
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Recognition of exceptional achievemnt - Best M.Com dissertation
University Of Johannesburg
Recognition of exceptional achievement for writing the best M.COM dissertation (cum laude) presented by the University of Johannesburg.
Languages
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English
Full professional proficiency
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Afrikaans
Professional working proficiency
Recommendations received
23 people have recommended Brad
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Really appreciate this Brad Ross. We are so proud of the work and your comments mean a lot to the whole team involved.
Really appreciate this Brad Ross. We are so proud of the work and your comments mean a lot to the whole team involved.
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