It's not every day you get to say "terrarium of awesome," but those are indeed the words EVP of Brand Experience Strategy John Doyle used to describe our new partnership with American Signature Inc. that houses family-owned furniture destinations like Value City Furniture and American Signature Furniture. "They control their retail environment and product—no part of the business is off-limits for where we can build intentionality and impact,” explains John. Read all about our latest appointment in ADWEEK from Kyle O'Brien.
Colle McVoy
Advertising Services
Minneapolis, MN 29,644 followers
We use creativity to build enduring relationships between forward-thinking brands and people. #BCorp Certified
About us
Hi. We’re Colle McVoy. A full-service creative agency that builds enduring relationships between forward-thinking brands and people. We believe we’re in the next great era of brand building. Where change is constant, the potential for brands is limitless and the canvas for creativity is boundless. We call it the Great Wide Open™. And in this era where everything seems to be in a constant state of upheaval, relationships matter more than ever. And the brands that endure, grow and rise to the top are built on the shoulders of great relationships – between consumers and brands, and between brands and employees through values and purpose. At Colle McVoy, we immerse ourselves in our clients’ businesses to build relationships that last 3x the industry average. And we have an award-winning culture that attracts top-notch talent and serves as the foundation for how we partner, flex and believe in each other. We are also proud to be a Certified B Corporation and we believe a better future means we have a responsibility to use our expertise as a force for good to benefit all people, communities and the planet. The way we see it, the Great Wide Open is an unprecedented time for brands. And we’re ready for it. Let’s go. #BCorp, AdWeek's 2023 Midsized Agency of the Year
- Website
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http://www.collemcvoy.com
External link for Colle McVoy
- Industry
- Advertising Services
- Company size
- 201-500 employees
- Headquarters
- Minneapolis, MN
- Type
- Public Company
- Founded
- 1935
- Specialties
- Creative, Strategy, Media, Technology, Experience, Design, and Public Relations
Locations
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Primary
400 First Avenue North
Suite 700
Minneapolis, MN 55401, US
Employees at Colle McVoy
Updates
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“I watched Christine Fruechte at a women of influence luncheon 20 years ago, got to know her as a client through Target and respected what she built so much I joined Colle McVoy,” shares Gina Gray, Business Development EVP. “In moments of doubt about types of clients we could win over or the work we could do, Christine’s always fought and made space for reaching beyond the potential we see in ourselves.” This is exhibit one of one million for why Christine is joining leaders from AMC Networks, Crayola, the NBA, Papa Johns and dope ad shops like fellow Stagwell agency 72andSunny named to this years Campaign US 40 Over 40 list. Hit the hearts on this one to celebrate all honorees championing our industry forward.
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We’ve saved a firecracker conversation for your holiday return. Paul Rabil President & Co-Founder of the Premier Lacrosse League joins Whirlpool VP + North America CMO Shannon Blakely and Colle McVoy President Jessica Henrichs to dissect the differences of working with a wholly owned sports entity. As a prolific lacrosse player, Paul recognized the highly customizable and turn-key partnerships brands crave are rarities within behemoth sports networks. Click below to hear about nuances in league IP, athlete access and on-field + off-field activation opportunities. | Stagwell Sport Beach
Paul Rabil, President & Co-Founder of Premier Lacrosse League in the SPORT BEACH Content Studio
https://www.youtube.com/
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According to new trends data from Epidemic Sound, around 85% of YouTube creators report solid music selections as what drives their most successful pieces of content. Global Brand Director, Robert Bullough, joined Colle McVoy EVP of Growth + Marketing, Gina Gray, to talk about why music can't be the last beat of the creative process. Listen in on why Rob wants to see less audio trend chasing and more brand-building music moves to aid recall and differentiation. Stagwell Sport Beach x Cannes Lions International Festival of Creativity
Global Brand Director of Epidemic Sound, Rob Bullough in the SPORT BEACH Content Studio
https://www.youtube.com/
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Colle McVoy reposted this
The journey to B Corp certification is not for the faint of heart. We were proud to host Twin Cities Business Talks: Business For Good Event this week Colle McVoy. Thank you, Editor-in-Chief Allison Kaplan, for facilitating a conversation around the value of people-first organizations through the lens of the B Corp Certification. Panelists represented the gamut, some new to certification, and others who’ve maintained the designation for over a decade: David Reiling, CEO of Sunrise Banks, Carol Russell, CEO of Russel Herder, and Emily McGarvey, Director of Sustainability at Room & Board. Our organizations are proof that leading with purpose can be a galvanizing force for growing businesses and connecting with exceptional talent. I hope our stories inspire other leaders to reflect on the legacy they want to leave and the value of embracing business as a force for good. You can click below to read a recap of the event. [ LINK https://lnkd.in/gkXsBEGz ]
B Corp Certification: Is It Worth It? | Twin Cities Business
https://tcbmag.com
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Any "Field of Dreams" fans out there? If so, we have a feeling you'd get along with National CineMedia (NCM) CMO Amy Tunick. See what Amy had to say to Colle McVoy CCO Ciro Sarmiento about why more brands need to go to the movies. Watch now to escape spoilers! With Gen Zers powering the box office, there's nothing like the undivided attention that comes while eyes are glued to the 50-foot screen. As Amy will tell you, the opportunities for brands to give consumers an unforgettable experience through cinema can happen far before they take their seats in the theater. Cannes Lions International Festival of Creativity x Stagwell Sport Beach
Chief Marketing Officer of CineMedia, Amy Tunick in the SPORT BEACH Content Studio
https://www.youtube.com/
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Colle McVoy reposted this
Join us tomorrow at Colle McVoy for TCB Talks: Business for Good! In today's world, businesses are prioritizing purpose alongside profits. We'll be diving deep into this trend with executives from several Twin Cities B-Corps who are committed to social responsibility. Hear from inspiring panelists Christine Fruechte / Colle McVoy, Emily McGarvey / Room & Board, Carol Russell / Russell Herder and David Reiling / Sunrise Banks as they share their insights and experiences in making a positive impact. Whether your company wants to do more good or collaborate with partners who already deliver on this mission, this event is for you! 📅 Date: Tomorrow 📍 Location: Colle McVoy 🔗 Partner: Impact Hub MSP 💸 Proceeds Benefit: Impact Hub Minneapolis - St. Paul Don't miss out on this chance to be part of a conversation that can drive meaningful change! Register below. https://lnkd.in/gzT_-aBw #BusinessForGood #BCorps #SocialResponsibility #ImpactHubMSP #TwinCities #TCBTalks
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Pinch us. This really happened. Yes, Jason Kelce studied marketing at college. No, he still doesn't wash his feet. There's a future for spicy yogurt. We've got your all-access pass to the session via Stagwell Sport Beach. So, settle in to hear the Kelce brothers dish on content creation and appetite for brand partnerships through their ever-evolving "New Heights" podcast. Cannes Lions International Festival of Creativity
An impactful brand partnership with one hell of an arm - and I’m talking about BOTH Jason Kelce and Tabata Gomez! What a joy to share the most anticipated stage at Cannes Lions International Festival of Creativity with you! Click below to watch the session that closed out Stagwell #SportBeach full of tips and tricks to sharpen your own playbook for how to approach and create programs with celebrity athletes. Immense gratitude to the following for making this partnership a success: McCormick & Company, Emily Ries, United Entertainment Group, Jeff Beer DentsuX, the charismatic and genuine article Jason Kelce, and the incredible team at Colle McVoy. https://lnkd.in/gQZKFi6u
The Kelce Effect: Exploring New Heights with Jason Kelce and Travis Kelce
https://www.youtube.com/
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We're back to clear your Cannes Lions International Festival of Creativity FOMO. Yes, we've got the rapid replay of all things Kelce Effect from Stagwell Sport Beach. Great gems within on how to balance creative freedom versus direction and more when it comes to working with celeb athletes like our dear pal, Jason Kelce. No shirts were torn over the course of the session. [ Jessica Henrichs + Tabata Gomez + Jeff Beer ]
The Kelce Effect: Exploring New Heights with Jason Kelce and Travis Kelce
https://www.youtube.com/
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The only spot at Cannes Lions International Festival of Creativity where you can catch a panel AND a pass from a Super Bowl champ. Here’s to the rowdiest session at Stagwell Sport Beach full of wisdom on all things brand partnerships. Check back soon for the recap video with more from Jason Kelce, McCormick & Company CMO Tabata Gomez and Colle McVoy President Jessica Henrichs.