From optimizing your site and analyzing traffic to blasting targeted e-mails and writing blogs, this collection of minibooks has you covered.

Tackle your marketing strategy and build a focused career with this practical guide.

Praise for There's No Business That's Not Show Business "This book cleverly and insightfully makes explicit a clear (if upsetting to some) trend, i.e. 'all the world's a stage.

... leave a comment after they click the button . Allowing users to leave comments when they click Like can be an extremely powerful marketing strategy because Facebook weighs the comment with the link to the blog post more heavily than it�...

In particular, consumers lack trust in the mainstream media channels and the specifics of product claims. Truth is a timely and seminal book that gives marketers the tools they need to win over today's wary consumers.

The One-Day Marketing Plan shows entrepreneurs and business owners how to quickly design a marketing plan for any business.

Highly recommended!" Alexander Hiam, author of Marketing For Dummies� "As an entrepreneur who specializes in financial services, I recommend this book to any professional who desires to attract, versus chase, quality prospects and clients.

Legendary business writer Seth Godin has three essential questions for every marketer: “What’s your story?” “Will the people who need to hear this story believe it?” “Is it true?” All marketers tell stories.

But now there is! LOVED is a hands-on guide to help marketers excel at the fundamentals of product marketing. Martina brings a wealth of real-world experience to this book, as a marketing executive herself. Put simply, I loved LOVED.

Smart marketing techniques to get your business noticed. Plan a successful marketing campaign and move your business forward with this fully updated edition of an established bestseller.