1. Connect Mania

URL: https://connectmania.com/

Lush is the first word that comes to mind upon browsing the website of Connect Mania. Its use of soft-muted yet vibrant colors of pastel green brings to mind a lush field with colorful flowers.

Using an energizing green color palette, Lush’s website evokes a sense of adventure, warmth, and great fun! It combines the hues #FDFDFC, #D9E0E2, #3EC381, #04BF62, and #0CA458.

This effectively personified the joyful benefits users of Connect Mania derive from playing this mobile app game. It is a well-planned color theme for its branding!

2. The Curve

URL: https://thecurve.co.nz/

The Curve website integrates femininity in its green color theme, considering this is their target market. They use an energizing green color palette for the eyes that subtly contrasts with earthen colors for that feminine touch.

In particular, the website uses the color palette #896A58, #2A2420, #ACAB9E, #D9D8D5, and #567257. This color theme, after all, is the color of money, which happens to be the focus of The Curve. Thus, it’s a lovely color theme for women curious about financial management. Good branding colors here!

3. Community Co

URL: https://communityco.com.au/

Community Co takes a playful take on using a green color palette for its website! It is one that stimulates the eyes to energize the body with—what else but through food! The website used a delightful image above the fold, ensuring it complements with its color theme. While consistently using an energizing green color palette of #B94419, #E5B141, #DBD9D5, #199B74, and #56473A with the rest of its design elements.

4. Beston Global Food Company

URL: https://bestonglobalfoods.com.au/

Beston Global Food Company’s website has a beautiful photo above the fold that echoes its color theme. Their color theme highlights the photo’s green color palette. It is energizing to look at!

It uses the color palette #6C7069, #EFEEE8, #949E32, #41531C, and #181814. It’s a perfect color for those engaged in food and beverages, environmental sustainability, parks and wildlife, and even beauty products.

Using a classic and simple design, the website conveys a heartwarming vibe through its color scheme and copywriting. Plus, they use lots of social proof to emphasize their premium food offering.

5. Nerdwallet

URL: https://www.nerdwallet.com/

I like how Nerdwallet used geometric shapes embodying the different hues of its green color palette. It gives the website a fresh and playful look.

Financial management, after all, is a serious task, and using light shades of green—being the color of money—makes the website inviting and interesting to those who are not very fond of the subject.

Thus, it’s  choice of an energizing green color palette (#FAFCFB, #D7F487, #79C80E, #06B13D, and #4E6F5C) that was just right for its brand.

6. Amber Freda

URL: https://amberfreda.com/

Olive green conveys elegance, earthiness, and tranquility, which you can experience in the website of Amber Freda. The website’s use of the green color palette of #86A2B1, #F7F8F6, #6B6665, #778732, and #383515 is just perfect for its branding.

Amber Freda, after all, is New York City’s expert landscape artist and specializes in rooftop gardens. One look at her website, which has awesome images above the old, gives a view of her elegant masterpieces.

Her gardening designs are definitely sought for the tranquility customers may experience at the comfort of their own homes—even if it is in the busiest city in the world.

7. A. Buckley Landscaping

URL: https://abuckleylandscaping.com/

A. Buckley Landscaping’s green color palette (#181612, #424F17, and #64762C) is unique for it uses a contrast hue of bright orange yellow (#F99912) and mild gray (#C9C9C3). Their chosen color theme is meant to emphasize the essence of fertility often conveyed by dark shades of green.

Coupled with nice background animations, the color palette makes one think of lush green lawns and eco-conscious company grounds. A company with beautiful landscaping does invite more clients for it boosts public image. Dark greens do convey money, too, after all.

8. Master PLAN Outdoor Living

URL: https://www.mymasterplan.com

Pale greens, psychologists say, convey peace. Master PLAN Outdoor Living perfectly captured that image of peacefulness through its website. The website’s green color palette matched well with the great images above the fold and uncluttered design. Its color palette of #F7F9F9, #6B6A68, #3C3D32, and #171815 was starkly contrasted with pale green (#90C36F), which is used to highlight buttons and important sections of the website. It’s a good example of websites using color for visual hierarchy.

9. Tomlinson Bomberger

URL: https://tomlinsonbomberger.com/

“Creating beautiful landscapes and amazing experiences” is the brand promise of Tomlinson Bomberger, Pennsylvania’s award-winning landscaping and lawn care contractor. A look at their website will bring to mind the colors of spring when amazing experiences begin.

Bright green, which is part of its color palette, means rebirth and spring according to psychologists. The use of complementary vivid images above the fold truly makes this an energizing green color palette website. Speaking of green color palette, the website uses #F6F5F2, #8F8E7F, #8FB135, #487531, and #1D3215.

10. Valingo Landscapes

URL: https://valingolandscapes.co.uk/

Valingo Landscapes is another company that uses a dark green color palette for its website. They use #F1F2ED, #A2AC82, #5B6D49, #0C3C01, and #2E2D1D to convey a sense of fertility and wealth their services bring to clients.

Valingo Landscapes’ brand promise, after all, is “making your land look best.” What better way to do this than to hire a renowned landscaping company like Valingo.

Looking at this UK-based company’s website that uses lots of white spaces and beautiful outdoor photos sure does refresh the eyes and energize the soul.

About the author

Ralph de Groot loves great web design. In fact, you can wake him up at night if you found an inspiring website. Besides writing at My Codeless Website he also loves to read and to travel.