Habu has been acquired by LiveRamp
Amazon Marketing Cloud And Habu
Extract deeper insights from Amazon Marketing Cloud with Habu’s automation and intelligence.
![Amazon Ads – Verified partner badge 2 Amazon Ads - Verified partner badge](https://cdn.statically.io/img/cdn.statically.io/img/habu.com/wp-content/uploads/elementor/thumbs/Amazon-Ads-Verified-partner-badge-2-pz3qtmjb83bixjhulejrr61rxpdlx7mfcfkrrnq7fs.png?quality=100&f=auto)
Intelligent automation for Amazon Marketing Cloud that simplifies analytics and speeds time to insight
Make the most of your Amazon investments with easier analysis using plain language queries and end-to-end automation. Better understand your audience, optimize delivery, and evaluate campaign performance with out-of-the-box or custom queries. Collaborative intelligence gives you the power to exceed your marketing goals.
Key Capabilities
Do More With Your Existing Investments
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Business user
friendly
Make it easier for business users to uncover the information they need with plain English queries and powerful visualizations.
Out-of-the-box intelligence
Fast-track your analytics and uncover the learnings you need easier with pre-built intelligence packages so you can spend more time focused on growth.
Full
flexibility
Use the business intelligence tools you prefer. Bring first-party data from other clouds into Amazon Marketing Cloud. Habu gives you options.
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Intelligence Packs
Ready Analysis for Key Use Cases
Use Intelligence Packs with pre-built, plain language queries for increased efficiency. Easily work with Amazon Marketing Cloud across use cases such as delivery optimization, audience segmentation, attribution & journey, and bidding optimization. Answer your most pressing business questions:
- Are there campaigns with over- or under-exposure?
- Which campaigns are more effective as the first touchpoint?
- What devices did customers engage with before purchase?
- Which audiences are underperforming or overperforming?
- How is the media mix performing?
Customer Story
A global beauty brand uses Habu to uncover actionable insights in Amazon data
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$300k
Monthly Campaign Over-Delivery Discovered and Re-Allocated to Productive Media
25%
Of budget optimized by reducing overlap between brands & tactics
>100h
monthly time savings through self-serve AMC query automation
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Habu Intelligence Packs for Amazon Marketing Cloud
Bring the best of collaborative intelligence to your business with Habu packages.